Welcome to the Heart of Business brought to you by Benchmark. It’s the business podcast that won’t make you flatline, where we discuss what pumps life into your company.

Eliot Crist turned a part-time opportunity into a career as a football analyst. It's the dream of most football fans and fantasy football players across the country. Tune in and listen to find out how it became his reality.

Direct download: Heart_of_Business_-_Eliot_Crist.mp3
Category:Business -- posted at: 7:59am PDT

We return to the Heart of Business with Chad S. White, who is the Research Director at Litmus and the author of Email Marketing Rules. We discuss the evolution of email marketing and its longevity and how he found his way into the industry. It's a fun conversation with three email marketing veterans.

Direct download: Heart_of_Business_-_Chad_White.mp3
Category:Business -- posted at: 8:12am PDT

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